As the Italian market project progressed, Orvessa Hayes summarized its interim performance.
The project recorded a highest return of 216%, a lowest return of 82%, and an average return per participant of 182%.
The Italian project became the company's first major regional project in its 2026 European market development.
In addition to project performance, the company also accumulated further experience in European market research, regional project management, client communication, and strategic partner network development during this stage.
These experiences subsequently became an important foundation for the company's further expansion into France, Poland, and Romania.